---
title: "Follow to DM: Exclusive Instagram DMs for Your Followers"
description: "Reward followers with exclusive links and codes by DM. Awwtomation checks who follows you and sends the DM only to followers. Free plan."
canonical: "https://www.awwtomation.com/use-case/follow-to-dm"
---

# Reward followers with exclusive DMs

Send exclusive links, codes and offers by DM, only to the people who follow you.

Follow to DM in Awwtomation sends exclusive Instagram DMs only to followers: when someone comments or messages, Awwtomation checks whether they follow the account, sends followers the offer and asks non-followers to follow first. Instagram does not notify apps about new follows, so DMs are triggered by comments or messages.

## Reward your followers

- **Exclusive codes** for followers only
- **Early access** before everyone else
- **Loyal fans** who keep coming back

## Grow while you reward

- **Follow status checked** automatically
- **Non-followers get a nudge** to follow first
- **Tag every follower** for your next broadcast

## Reward followers in 3 steps

1. **Post your offer**: Ask followers to comment a keyword.
2. **We check who follows**: Followers get the DM. Everyone else is asked to follow.
3. **Grow your fan list**: Every follower is tagged for your next campaign.

## Frequently asked questions

### Does it DM people the moment they follow?

No. Instagram doesn't tell apps when someone follows. The DM goes out when someone comments or messages you, and only followers receive it.

### What do non-followers get?

A friendly request to follow, with a button to check again.

### Can I message followers again later?

Yes. Broadcast to tagged contacts inside Meta's 24-hour window, from the Starter plan.

### Can I decide which followers receive the offer?

Yes. Choose the trigger, audience and offer, then tag contacts for later follow-up.

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Start free: https://app.awwtomation.com/login