---
title: "Send links from Instagram comments automatically"
description: "Set up comment-to-DM on Instagram so anyone who comments a keyword gets your link in their DMs within seconds."
canonical: "https://www.awwtomation.com/how-to/send-links-from-instagram-comments"
---

# Send links from Instagram comments automatically


Asking people to "comment LINK" is the easiest call to action on Instagram. Here's how to send the link automatically.

## What you need

- An Instagram **Business or Creator** account
- A free Awwtomation account

## Steps

1. **Connect Instagram.** In Awwtomation, open **Channels** and log in with Instagram.
2. **Open the Link in DM template.** Go to **Automations → Templates → Link in DM**.
3. **Set your keyword.** Type the word people should comment, like `LINK` or `SHOP`. Add common misspellings too.
4. **Choose the posts.** Pick a specific reel or post, or run it on all posts.
5. **Write the DM.** Add a short message and a button with your link.
6. **Add a public reply.** Write two or three short replies. One is picked at random for each comment.
7. **Turn it on.** Then tell people in your caption: "Comment LINK and I'll send it to you."

## Tips

- Keep the keyword short and obvious.
- Mention the keyword in the video, not only the caption.
- Check **Logs** if a DM didn't send: every skip has a plain-English reason.

## Q: How fast does the DM arrive?

A: Usually within a few seconds. On very busy posts, messages queue to stay under Meta's limit of 750 private replies an hour.

## Q: Can someone get the link twice?

A: By default each person gets the message once per automation. You can change that in the automation's settings.